When you walk into Bear Braces on Lake Air Drive in Waco, TX you won’t find the typical orthodontist’s office. You’ll be greeted by a sleek and modern designed location with upbeat music playing throughout. The practice’s owner, Dr. Steven Machicek, wanted to create a clean and comfortable office where children, teens and adults could receive excellent orthodontic care and gain a confident new smile - all at an affordable price.
“The staff and I really enjoy our work - we create a lot of positive energy and have a lot of fun while doing our jobs,” Dr. Machicek said. “It’s the unexpected that takes everybody by surprise - it’s a really fun place to be.”
Bear Braces opened a year ago and business has been booming. But the popular orthodontist wasn’t always headed for the dental field.
“I was working as a pharmaceutical rep when my wife needed a second set of braces from not wearing her retainer - sound familiar?”. I started asking the orthodontist questions about their practice because the profession seemed to be a great blend of science and taking care of people.
So, in his late twenties, Dr. Machicek changed career paths and went back to dental school and became an orthodontist. And he knew exactly where he wanted to practice - Waco, TX.
“We wanted to get away from the big city, and Waco seemed like the perfect place to plant roots and be an influence in the community,” he said. “We wanted to make a difference and offer quality, affordable orthodontic care.”
Part of Dr. Machicek’s plan to make a difference is to offer affordable braces and Invisalign for local Waco and Central Texas families. The practice offers braces for only $2998 and Invisalign for only $3998. These fees are inclusive of all care - including a FREE consultation, all appointments and a set of retainers. Bear Braces has already given away two sets of braces for FREE through local contests and are working to give away their third right now!
While the practice is only a year old, the orthodontist has big plans for the future of his practice.
The community has embraced the practice since day one, and Dr. Machicek is grateful for the word of mouth referrals and the social media support he has seen in-person and online.
“It’s nice to know that people are taking the time to support our practice and that we are providing outstanding results for our patients .”
For more information about Bear Braces and the services they offer, visit www.bearbraces.com or call/text 254-384-BEAR. The practice is located at 1120 Lake Air Drive, Suite 500, Waco, TX.
Photos by Shelly Taylor Photography
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Jessa is the Editor-in-Chief of Hooray for Family and the mom of three energetic children. She has a BA in Mass Communication/Journalism from the University of Mary Hardin-Baylor, and is a long-time resident of Central Texas. When she isn't writing and editing, she enjoys playing board games with her kids, teaching Sunday school and channeling her creativity into craft projects.